Generated by All in One SEO v5.0.1.1, this is an llms.txt file, used by LLMs to index the site.

# Yocelyn Riojas | Artivist, Creative Strategist & Cultural Organizer

Creative direction that transforms advocacy into action.

## Sitemaps

- [XML Sitemap](https://yocelynriojas.com/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [Blog](https://yocelynriojas.com/blog/) - Explore Yocelyn Riojas's blog for insights on art, design, cultural celebration, and advocacy for social change and human rights.
- [My Dreams Are Not Illegal: Why Censoring Art Silences Our Stories](https://yocelynriojas.com/my-dreams-are-not-illegal-why-censoring-art-silences-our-stories/) - The Trump administration is pressuring the Smithsonian to remove My Dreams Are Not Illegal, my artwork honoring immigrant resilience and DACA recipients. Censoring art like this isn’t preserving history—it’s erasing it. Our dreams are not illegal, our stories are not disposable, and our art will not be silenced.
- [Trokas Duras Tour with Jazmin Garcia – Hosted by Border Artist Society & EP Public Health Coalition](https://yocelynriojas.com/trokas-duras-tour-with-jazmin-garcia-hosted-by-border-artist-society-ep-public-health-coalition/) - On July 12, 2025, I had the honor of co-leading a collaborative event between the Border Artist Society and the Eagle Pass Public Health Coalition, in partnership with ENTRE—an artist-run film center and archive based in the Rio Grande Valley. Together, we hosted acclaimed filmmaker Jazmin Garcia for a powerful evening celebrating Latino representation through
- [A Love Letter to the Borderlands: The Border is Beautiful Exhibition Draws National Attention](https://yocelynriojas.com/a-love-letter-to-the-borderlands-the-border-is-beautiful-exhibition-draws-national-attention/) - Celebrate the beauty of borderlands through art! The Border is Beautiful exhibition reclaims stories of resilience, culture, and community in Eagle Pass, TX.

## Pages

- [Home](https://yocelynriojas.com/) - Explore the vibrant world of Yocelyn Riojas, a Mexican-American illustrator and artivist using art to empower communities and amplify social movements.
- [About](https://yocelynriojas.com/about/) - Yocelyn Riojas, a Mexican-American artist and designer, celebrates Latino culture and advocates for social change through art, design, and community impact.
- [Work](https://yocelynriojas.com/work/) - Discover Yocelyn Riojas's portfolio showcasing impactful branding, design, and illustration that celebrate culture and advocate for social change.
- [Talks](https://yocelynriojas.com/talks/) - Speaking EngagementsTalks and Workshops Featured Speaker – AIGA Design Conference, Los Angeles, CA, 2025 “Breaking Barriers: Using Design to Advocate, Organize, and Build Social Movements” Featured Speaker & Workshop Facilitator – Netroots Nation, Baltimore, MD, 2024 “Beyond the Ballot: Designing Democracy to Mobilize the Next Generation” Featured Speaker – LULAC National Convention and Exposition, Albuquerque,
- [Contact](https://yocelynriojas.com/contact/) - Get in touch with Yocelyn Riojas for collaborations, inquiries, or to learn more about her work in art, design, and community advocacy.
- [Privacy Policy](https://yocelynriojas.com/privacy-policy/) - Learn how Yocelyn Riojas protects your data and ensures your privacy through our detailed privacy policy.

## Theme Layouts

- [Header background](https://yocelynriojas.com/layouts/header-with-background/) - HomeWorkBlogAboutContact Header background
- [Header Style Sticky](https://yocelynriojas.com/layouts/header-style-sticky/) - HomeWorkBlogAboutContact HomeWorkBlogAboutContact
- [Panel Bar](https://yocelynriojas.com/layouts/panel-bar/) - FacebookInstagramTik-tokYoutube +1 840 841 25 69 info@email.com
- [Footer Style 2](https://yocelynriojas.com/layouts/footer-style-2/) - Empowering communities through bold creativity and meaningful change. HomeWorkAboutBlogContact © Copyright 2024, Yocelyn Riojas
- [Instagram Footer](https://yocelynriojas.com/layouts/instagram-footer/) - instagram [instagram-feed feed=4] HomeWorkAboutBlogContact ThemeREX © {{Y}}. All Rights Reserved.
- [Header Inverse Style 1](https://yocelynriojas.com/layouts/header-inverse-style-1/) - HomeWorkBlogAboutContact Let's Talk
- [Header Inverse Style 2](https://yocelynriojas.com/layouts/header-inverse-style-2/) - HomeWorkBlogAboutContact
- [Header Style 2](https://yocelynriojas.com/layouts/header-style-2/) - HomeWorkBlogAboutContact
- [Header Video Portfolio Single](https://yocelynriojas.com/layouts/header-video-portfolio-single/) - Header Video Portfolio Single HomeWorkBlogAboutContact
- [Footer Style 1](https://yocelynriojas.com/layouts/footer-style-1/) - FacebookInstagramTik-tokYoutube Let's work together. Just drop me a line - info@xmpl.com ThemeREX © {{Y}}. All Rights Reserved.
- [Header Default](https://yocelynriojas.com/layouts/header-default/) - HomeWorkBlogAboutContact Header Default
- [Header Default Single](https://yocelynriojas.com/layouts/header-default-single/) - HomeWorkBlogAboutContact
- [Header Style 4](https://yocelynriojas.com/layouts/header-style-4/) - HomeWorkBlogAboutContact
- [Footer Default](https://yocelynriojas.com/layouts/footer-default/) - 785 15h Street, Office 478Berlin, De 81566 info@example.com +1 840 841 25 69 Links HomeServicesAbout UsContacts Newsletter Subscribe I agree to the Privacy Policy.Leave this field empty if you're human: ThemeREX © {{Y}}. All Rights Reserved.
- [MailChimp Popup](https://yocelynriojas.com/layouts/mailchimp-popup/) - Subscribe for the updates! Subscribe I agree to the Privacy Policy.Leave this field empty if you're human:
- [MailChimp Popup 2](https://yocelynriojas.com/layouts/mailchimp-popup-2/) - Subscribe for the updates! Subscribe I agree to the Privacy Policy.Leave this field empty if you're human:
- [Video popup](https://yocelynriojas.com/layouts/video-popup/)
- [Panel Bar Dark](https://yocelynriojas.com/layouts/panel-bar-dark/) - FacebookInstagramTik-tokYoutube +1 840 841 25 69 info@email.com
- [Portfolio Custom Layout](https://yocelynriojas.com/layouts/portfolio-custom-layout/)
- [Portfolio Custom Layout Slider](https://yocelynriojas.com/layouts/portfolio-custom-layout-slider/)
- [Portfolio Custom Layout Slider 2](https://yocelynriojas.com/layouts/portfolio-custom-layout-slider-2/)

## Portfolio

- [Designing for Young Voters – NextGen America Social Graphics](https://yocelynriojas.com/portfolio/designing-for-young-voters-nextgen-america-social-graphics/) - Designed bold, youth-focused social graphics for NextGen America, building a strong visual foundation that inspired and activated young voters across digital platforms.
- [NextGen America: A Bold Identity for Youth Power](https://yocelynriojas.com/portfolio/nextgen-america-a-bold-identity-for-youth-power/) - Strategically reimagined NextGen America’s brand to engage Gen Z through a vibrant, culture-forward identity centered on participation, energy, and collective purpose.
- [DNC Interview Series – AOC and NextGen America](https://yocelynriojas.com/portfolio/dnc-interview-series-aoc-and-nextgen-america/) - Produced a short video interview with AOC for NextGen America at the DNC, encouraging young voters to take action and shape the future through participation.
- [Pride Collaboration ft. Peloton’s Matty Maggiacomo](https://yocelynriojas.com/portfolio/pride-collaboration-ft-pelotons-matty-maggiacomo/) - Pride Month collaboration with Peloton instructor and drag queen Matty Maggiacomo. The reel featured a bold, authentic message aimed at uplifting the queer community and pushing back against rainbow-washing and performative allyship. The video combined vibrant visuals, Matty’s charisma, and dynamic text overlays with a core message: Pride isn’t brought to you by corporations… Pride is brought to you by the queer community who’ve been fighting relentlessly for generations for equality and equity. Do not back down in the face of hate. 🌈 This collaboration amplified reach through genuine voice, community-driven storytelling, and viral potential—thanks to Matty’s influence and the unapologetically proud messaging. Huge thanks to @mattymaggiacomo for helping us celebrate Pride the right way.
- [NextGen America – Creative Illustrations for Youth Engagement](https://yocelynriojas.com/portfolio/you-are-on-native-land/) - A vibrant illustration series for NextGen America, designed to inspire civic engagement and connect with Gen Z audiences through bold, culture-forward visuals.
- [Gen Z Politics Unplugged Game Show](https://yocelynriojas.com/portfolio/gen-z-politics-unplugged-game-show-2/) - Produced a high-energy game show with the NextGen America team, mixing humor and trivia to create engaging, shareable content for social media.
- [Latino Power in the Lone Star State – NextGen America Event Branding](https://yocelynriojas.com/portfolio/latino-power-in-the-lone-star-state-nextgen-america-event-branding/) - Created event branding and marketing materials for Latino Power in the Lone Star State with NextGen America, highlighting Latino pride and voter power through vibrant, culturally rooted design.
- [Young Voters for Kamala – Youth Vote HQ at the 2024 DNC](https://yocelynriojas.com/portfolio/democratic-national-convention-youth-hq-recap/) - Developed the branding and creative strategy for NextGen America’s Youth Vote HQ at the 2024 Democratic National Convention, featuring bold Bratz-inspired visuals, custom merch, and an energetic pop-culture aesthetic that connected Gen Z style with political engagement.
- [Chingona Fest Texas](https://yocelynriojas.com/portfolio/chingona-fest-texas/) - Chingona Fest Texas's bold redesign features vibrant colors, desert motifs, and cultural pride, empowering the Latinx community online and beyond.
- [Employee Handbook Design for Truth or Consequences Brewing Co.](https://yocelynriojas.com/portfolio/employee-handbook-design-for-truth-or-consequences-brewing-co/) - Created an employee handbook for Truth or Consequences Brewing Co. to guide onboarding, define roles, and build customer relationships.
- [Texas Civil Rights Project Shirt Design](https://yocelynriojas.com/portfolio/texas-civil-rights-project-shirt-design/) - The Texas Civil Rights Project (TCRP) sought a shirt design that would embody their mission of defending civil rights while inspiring a hopeful vision of the future. Drawing from Mexican culture and linocut art, the design features a vibrant heart with a cactus rising, a nod to resilience and community roots. Hands beneath the heart symbolize collective support, while intricate elements inspired by Mexican embroidery represent TCRP's four key programs: a voting box for Voting Rights, a dove for Criminal Injustice, and a monarch butterfly for Beyond Borders. The phrase “Tu lucha es mi lucha” (Your fight is my fight) crowns the design, reinforcing solidarity. This visually compelling piece serves as both a wearable statement and a call to action, encapsulating TCRP’s commitment to advocacy through a culturally resonant lens.
- [Día de los Muertos Campaign Illustrations for Canijilla](https://yocelynriojas.com/portfolio/dia-de-los-muertos-campaign-illustrations-for-canijilla/) - Celebrate Día de los Muertos with vibrant illustrations for Canijilla, blending bold flavors, Mexican traditions, and playful designs for social media.
- [Hot Girls Vote](https://yocelynriojas.com/portfolio/hot-girls-vote/) - Rebranded Hot Girls Vote with an edgy Guts-inspired aesthetic and a playlist-powered microsite, blending music, culture, and bold design to energize Gen Z voters.
- [¡Juntas Podemos! / Together We Can!](https://yocelynriojas.com/portfolio/juntas-podemos-together-we-can/) - One of 50 winning posters selected from 3,000 submissions for the Women’s March x Amplifier “Power to the Polls” campaign, this illustration became a national symbol of unity and voter mobilization.
- [My Dreams Are Not Illegal – Smithsonian ¡Presente! Exhibition](https://yocelynriojas.com/portfolio/my-dreams-are-not-illegal-smithsonian-presente-exhibition/) - "My Dreams Are Not Illegal", protest poster/illustration honoring Dreamers and immigrant resilience, once featured at the Smithsonian and later removed following political controversy in 2025.
- [Protect Your Familia: Juntos We Can Stop COVID-19 Mural](https://yocelynriojas.com/portfolio/protect-your-familia-juntos-we-can-stop-covid-19-mural/) - “Protect Your Familia: Juntos We Can Stop COVID-19” is a mural created for Amplifier’s vaccine awareness campaign with the CDC Foundation. Featuring a Latino family making tamales while wearing masks, the artwork encouraged vaccination as an act of love and protection for one’s community.
- [Mindfulness Maria](https://yocelynriojas.com/portfolio/mindfulness-maria/) - Discover Mindfulness Maria’s brand identity, inspired by New Mexico's desert hues. Radiating warmth and positivity through yoga and mindful living.
- [Sweet Dreams, Mis Hijos: Inspiring Bedtime Stories About Latino Leaders](https://yocelynriojas.com/portfolio/sweet-dreams-mis-hijos-inspiring-bedtime-stories-about-latino-leaders/) - Discover Sweet Dreams, Mis Hijos, a bilingual children's book featuring inspiring stories of Latino leaders, with vibrant illustrations by Yocelyn Riojas.
- [A Guide to Creative Acts of Resistance Toolkit](https://yocelynriojas.com/portfolio/a-guide-to-creative-acts-of-resistance-toolkit-2/) - A practical guide to creative resistance, empowering activists with tools to organize, collaborate, and use art to drive social change in border communities.
- [Tu Lucha, Nuestra Lucha](https://yocelynriojas.com/portfolio/tu-lucha-nuestra-lucha/) - Custom llustrations for the Texas Civil Rights Project celebrating essential workers and community resilience under the theme "Tu Lucha, Nuestra Lucha".
- [“Mattel™, they’re the only country I’ve heard.”](https://yocelynriojas.com/portfolio/mattel-theyre-the-only-country-ive-heard/) - Meme-Driven Political Commentary for Gen Z Engagement – NextGen America Found strong engagement by creating meme-style graphics using real quotes from political leaders paired with outlandish, attention-grabbing captions. One viral example featured a photo of President Trump with the quote: “Mattel™, they’re the only country I’ve heard.” When asked if any countries will halt U.S. imports. This was followed by the caption: Yep. He said that. 🙃 Mr. Potato Head could not be reached for comment. 🥔 Each post led with humor to hook Gen Z audiences, then followed with the actual video clip for context. This format proved effective in driving awareness of political absurdities while encouraging deeper conversations about the current political climate.
- [For the Our Future is Now Tour ft. Special Guest Bernie Sanders](https://yocelynriojas.com/portfolio/for-the-our-future-is-now-tour-ft-special-guest-bernie-sanders/) - Led creative direction for NextGen & MoveOn’s youth voter tour with Bernie Sanders, uniting art, design, and activism nationwide.

## Services

- [Development](https://yocelynriojas.com/services/development/) - Consectetur adipiscing
- [Branding](https://yocelynriojas.com/services/branding/) - Consectetur adipiscing elit
- [Support](https://yocelynriojas.com/services/support/) - Consectetur adipiscing elit
- [Design](https://yocelynriojas.com/services/design/) - Consectetur adipiscing elit

## Team

- [Yocelyn Riojas](https://yocelynriojas.com/team/roger-walker/) - Consectetur adipiscing elit, sed do euism onsectetur adipiscing elit, sed.
- [Amy Bell](https://yocelynriojas.com/team/amy-bell/) - Design 80% Branding 90% Web Design 88% Qonsectetur adipiscing elit, sed do eiusm onsectetur adipiscing elit, sed do eiusm od tempor incididunt ut labore.Adipiscing elit, sed do eiusm consectetur aonsectetur sed do eiusm od tempor adipiscing elit, sed do eiusm od tempor. Consectetur adipiscing elit, sed do eiusm onsectetur adipiscing elit, sed do eiusm od
- [Anna Woods](https://yocelynriojas.com/team/anna-woods/) - Adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim.
- [Jenny Sanders](https://yocelynriojas.com/team/jenny-sanders/) - Design 80% Branding 90% Web Design 88% Qonsectetur adipiscing elit, sed do eiusm onsectetur adipiscing elit, sed do eiusm od tempor incididunt ut labore.Adipiscing elit, sed do eiusm consectetur aonsectetur sed do eiusm od tempor adipiscing elit, sed do eiusm od tempor. Consectetur adipiscing elit, sed do eiusm onsectetur adipiscing elit, sed do eiusm od
- [Nick Moore](https://yocelynriojas.com/team/nick-moore/) - Design 80% Branding 90% Web Design 88% Qonsectetur adipiscing elit, sed do eiusm onsectetur adipiscing elit, sed do eiusm od tempor incididunt ut labore.Adipiscing elit, sed do eiusm consectetur aonsectetur sed do eiusm od tempor adipiscing elit, sed do eiusm od tempor. Consectetur adipiscing elit, sed do eiusm onsectetur adipiscing elit, sed do eiusm od
- [Anna Jones](https://yocelynriojas.com/team/anna-jones/) - Design 80% Branding 90% Web Design 88% Qonsectetur adipiscing elit, sed do eiusm onsectetur adipiscing elit, sed do eiusm od tempor incididunt ut labore.Adipiscing elit, sed do eiusm consectetur aonsectetur sed do eiusm od tempor adipiscing elit, sed do eiusm od tempor. Consectetur adipiscing elit, sed do eiusm onsectetur adipiscing elit, sed do eiusm od

## Categories

- [Digital](https://yocelynriojas.com/category/digital/)
- [Art Exhibition](https://yocelynriojas.com/category/art-exhibition/)
- [Advocacy](https://yocelynriojas.com/category/advocacy/)

## Layouts Group

- [portfolio](https://yocelynriojas.com/layouts_group/portfolio/)

## Portfolio Group

- [Art & Illustration](https://yocelynriojas.com/portfolio_group/art-and-illustration/) - Through murals, fine art, and exhibition work, I use illustration as a tool for storytelling, cultural celebration, and resistance. My work blends traditional and digital mediums to honor borderland experiences, amplify community voices, and reimagine what justice and belonging can look like. Each piece is rooted in identity, memory, and place — transforming art into both reflection and action.
- [All](https://yocelynriojas.com/portfolio_group/all/)
- [Campaigns & Creative Strategy](https://yocelynriojas.com/portfolio_group/campaigns-creative-strategy/) - Creative direction that blends bold design with strategic storytelling to mobilize communities and inspire action. From branding and campaign visuals to social media strategy and integrated digital content, my work builds cohesive identities that amplify movements, connect with audiences, and spark meaningful change.
- [Social & Video](https://yocelynriojas.com/portfolio_group/social-video/) - I managed and co-created digital-first content that blends storytelling, design, and political content to engage audiences where they are. From animated graphics and short-form reels to influencer collaborations and campaign videos, my work transforms complex issues into compelling, shareable media.
- [Community Projects](https://yocelynriojas.com/portfolio_group/community-projects/) - I design and lead workshops, public programs, and community-driven art projects that merge creativity with advocacy. From hands-on skill-building in printmaking and digital arts to collaborative mural painting and activist banner-making, my programming creates spaces where people can learn, connect, and imagine new possibilities together. These projects empower communities to tell their own stories while building collective strength through art.
- [Graphic Design & Branding](https://yocelynriojas.com/portfolio_group/graphic-design-and-branding/)
- [Web Design](https://yocelynriojas.com/portfolio_group/web-design/)

## Services Group

- [Our Studio](https://yocelynriojas.com/services_group/our-studio/)

## Team Group

- [Creative](https://yocelynriojas.com/team_group/creative/)
- [Designers](https://yocelynriojas.com/team_group/designers/)
- [Strategist](https://yocelynriojas.com/team_group/strategist/)

## Testimonials Group

- [Short](https://yocelynriojas.com/testimonials_group/short/)
- [Subtitle](https://yocelynriojas.com/testimonials_group/subtitle/)
- [Double](https://yocelynriojas.com/testimonials_group/double/)